Hoe we dit doen
We Introduce

StoryPorter introduces a new member of staff to the organization. This person is active on social media and has a smartphone. When we take away the person, the smartphone stays.

We move

Each week the smartphone tags along with a different member of staff from the organization. Every new 'user' is asked to share his or her story using the smartphone on social media. The fun times, interesting thoughts, exciting developments, the possibilities are endless... Corporate storytelling by the people who do the work and create the culture.

We build

This all happens under the direction of two people from the StoryPorter team and a number of designated people within the organization. StoryPorter is such an accessible and effective tool that the results are seen immediately. Nor is there any need to involve the entire organization straight away, in fact it is the perfect firestarter to initiate a phased change process.

3 questions for which StoryPorter has the answer

How can I break through the barriers within my organization and enable the various departments to work together better?
How can I provide convincing proof that social technology is not something to be afraid of?
How do I create a realistic, open and true image of my organization with social technology?
3 vragen waarop StoryPorter 
antwoord geeft

Hoe creëer ik een realistisch, open en eerlijk beeld van mijn organisatie met sociale technologie?

 

Hoe doorbreek ik op laagdrempelige manier de silo’s binnen mijn organisatie en laat ik verschillende afdelingen beter samenwerken?

 

Hoe lever ik pakkend bewijs dat sociale technologie niet iets is om bang voor te zijn?

3 vragen waarop StoryPorter

antwoord geeft

Hoe creëer ik een realistisch, open en eerlijk beeld van mijn organisatie met sociale technologie?

Hoe doorbreek ik de silo’s binnen mijn organisatie en laat ik verschillende afdelingen beter samenwerken?

Hoe kan ik een pakkend bewijs leveren dat sociale technologie niet iets is om bang voor te zijn?
“As an 'early adopter' ABN AMRO Group Audit immediately embraced the idea behind StoryPorter when it was launched. For us StoryPorter gave a huge impetus to the introduction and discovery of social media on the workfloor and elsewhere. In addition StoryPorter made a significant contribution to the interconnection of diverse units spread across the world.”
Joop van Gennip - ABN AMRO, Managing Board Banque Neuflize OBC Paris
“Using Miss Yellow (our StoryPorter) every member of staff can show what he or she is doing and share this with colleagues, clients and anyone else who is interested. This is a way of keeping colleagues involved and informed about what is happening in our projects. It is also a great way to have the organization have fun learning about the use and the power of social media.”
Roland de Waal - Heijmans, Director Heijmans Infra
“Within T-Mobile we used StoryPorter to set up our storyteller ‘Magenta Talks’, it changed the way T-Mobile uses and interacts with social technology. It's fun, intuitive and it helped us to connect different departments within our organisation in a refreshing and innovative way.”
Mark Klein - CEO T-Mobile Nederland
Over StoryPorter

Iedereen is met elkaar verbonden. Iedereen wil alles weten. Grote organisaties zoeken daarom naar slimme manieren om hiermee om te gaan.

 

StoryPorter helpt hierbij. Het is een instrument dat op een transparante manier de interne silo’s van de organisatie doorbreekt. Het laat afdelingen beter samenwerken en de medewerkers het verhaal van de organisatie vertellen.

 

Zo wordt door de hele organisatie de kracht van sociale technologie ingezet en bouwt iedereen mee aan een sterker en socialer merk.

What does 6

months of 

StoryPorter 

give me?

1. A minimum of 26 members of staff who have each had a whole week's personal coaching from social media experts.

 

2. For six months, a unique, continuous storyline for the organization, developed by the staff.

 

3. A minimum of 26 members of staff plus the established network who are making meaningful use of social media, creating a refreshing sharing of knowledge between different departments.

 

4. A structural advancement of an 'uber' personal account that can be publicly followed by anyone.

 

5. Regular safeguarding of knowledge with the editors and feedback using management reports.

Over StoryPorter

Iedereen is met elkaar verbonden. Iedereen wil alles weten. Grote organisaties zoeken daarom naar slimme manieren om hiermee om te gaan.

 

StoryPorter helpt hierbij. Het is een instrument dat op een transparante manier de interne silo’s van de organisatie doorbreekt. Het laat afdelingen beter samenwerken en de medewerkers het verhaal van de organisatie vertellen.

 

Zo wordt door de hele organisatie de kracht van sociale technologie ingezet en bouwt iedereen mee aan een sterker en socialer merk.

Case T-Mobile - Magenta Talks

On September 30th Magenta Talks began as StoryPorter within T-Mobile. Meanwhile, there have been more than 70 employees with Magenta on the road.
Follow Magenta Talks through these channels:

Facebook, Twitter, LinkedIn, Instagram, Pinterest.

Watch the storify
Case T-Mobile - Magenta Talks

Magenta Talks started as StoryPorter at T-Mobile on September 30th and we guided T-Mobile with it up to January 1st 2015. In just over 18 months Magenta had accompanied more than 100 staff members. We have since transferred her to T-Mobile, where she now lives on under her own steam. Watch the case film on the right for an impression of what it is doing for T-Mobile. We have also collected the most beautiful, most inspirational and moving content for you on this link.

Organizations who have already worked with StoryPorter
StoryPorter was first used in the audit department of ABN AMRO. Thought up for one of the bank's conferences, this StoryPorter has travelled over the whole world in the hands of various audit staff from every country where ABN AMRO is active.
The road construction director at Heijmans commissioned the use of StoryPorter. Openness and transparency have enabled the company to become more accessible for both staff and outsiders. The start for a new image?
Healthcare is also undergoing change. It is becoming more personal, more transparent and friendlier. The largest medial center in the Netherlands is using StoryPorter for the sharing of knowledge and experiences. It is gradually developing into an optimum information provider for both staff and patients.
Who we are
Kristian Esser
Kristian is an entrepreneur responsible for various industry-changing start-ups and is considered to be the effective go-to man by managers who want to do more with social technology.
Simon van Oldenbeek
Simon is a strategist, working in advertising, with a healthy urge to make the industry more relevant and less intrusive, partly through the use of social technology.
De specialisten
Mede door de kennis en kunde van deze specialisten brengen wij de StoryPorters binnen onze klanten tot een hoger niveau. 

Cor Hospes

Expert Storytelling & Content Marketing

 

Cor maakt verhalen voor bedrijven. Coacht en helpt bedrijven. Hij schreef verschillende boeken over contentmarketing en storytelling, en is een vermaard spreker op events en internationale congressen. Cor was twintig jaar journalist.

Twitter | LinkedIn

Susanne van Nierop

Journalist & Tekstschrijver

 

Susanne is een ervaren journalist die merken helpt met het vinden, vertellen en verspreiden van hun verhalen. Tot haar opdrachtgevers behoren (media)merken als Nuon, Stop Aids Now!, RTL Nieuws en Management Team.

Twitter | LinkedIn

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