In charge of the product management, this project started at the Hong Kong Fair, choosing the factory, the materials and the processes of manufacturing, according the target prices... and every step after that from designing the collection of tablet and smartphone cases to develop the brand image, logo, packaging, photography and the design of website and ecommerce. For Wolder Electronics.
A project that I really enjoyed. The yearly backpack collection for Miller Division company. Concept, product design, define the color pallete, make the technical data sheets, rectify samples, follow mass production, quality control... and supporting brand development, labeling, photography, design of the catalog, helping strategy go to market.